A Sharp Pencil and a Dream can take you anywhere.

A Digital Developer

Helen has the skills and knowledge to help you leverage your digital footprint.

Being a digital developer means Helen is not rigid and unchanging. Helen is like a pencil, where she keeps the eraser in her hands as any call can change everything.

Forward Thinking

By keeping a finger on the pulse of web trends and advances, Helen is able to advise her clients where they should be heading in terms of a digital strategy. She can also help you bring your website up to the date with the latest in design trends going forward.

Helen is not quite bleeding edge, she is close though.

Problem Solvers

Having a problem with your website? Is a plugin given you the “almighty white screen of death”? Or have you just not got the time to figure it out yourself.

Helen thrives on problems, and solving them is no problem for her.

Helen is always looking to add value to your business by being sharp and on point.

Customer Support

There are affordable web mastery care plans, to provide you with a worry-free experience with your website. Giving you back time as the updates and security checks are done regularly to keep your site humming along. Signing up on one of the web mastery care plans provides you with 24 / 7 access to our support portal.

Call in the Web Professional to maintain your business presence online. Helen is your secret weapon providing confidence to you and your clients, by being detailed oriented.

Helen’s Story

Helen is a web professional who calls herself a “Web Technologist”. This is because she has spent many years (too many for her to count, honestly) in the computer and technology field. Helen got started on this road through her employment in the Royal Australian Airforce (RAAF), which has allowed her to do many roles within the job field she was in. From maintaining databases to keeping servers running, and being responsible for more than just herself, Helen has learnt the fine art of juggling priorities whilst paying attention to details of the work at hand.

After Helen discharged (left) the RAAF, for a time Helen worked for a media company as their website development manager. A fancy name for someone who analyses and plans out a website build. Helen learnt a lot about business and how not to approach customers. Something that was very frustrating for her. After this job, Helen then went to teach the next generation of web designers and developers at a tertiary college in Perth. Helen was there for 14 years before striking out on her own and building GraphitEdge. 

During this time Helen was very involved in the Australian Web Industry Association and Chaired the Australian Web Awards over a period of 8 years. This industry group has allowed Helen to learn from peers as well as keep up to date with what is currently in technologies being used to design, build and develop websites. Helen is a well-respected member of the web industry in Perth and prides herself on the independence from any web agencies in providing advice.

One thing that Helen has noticed is that with the proliferation of Soloprenuers and monetization of blogs, sometimes there is not the in-depth knowledge that is usually required to have the most useful website out there.  Things that Helen does easily are taking this cohort longer than it should or they just don’t have the time to properly maintain their websites and blogs. This goes for a lot of other websites out there not just the ones that have Soloprenuers or Bloggers as owners. 

Graphite provides good old fashion web mastery skills for clients, and small businesses who need to have their website looked after and maintained, as they do not have the knowledge or time to do it themselves. This is anything from updating the core, plugins or themes right through to look at what needs to be done to secure their sites.

Helen believes that small business owners as well as other people who have websites,  require education on the web in regards to what can and cannot be done. She also helps business owners to understand how to navigate through the “murky waters” of the Internet and digital communications. 

Helen provides help to small businesses to start or restarts the digital projects – you know that stuff, websites, e-commerce, mobile applications- whether it be just a strategy, an ideas session, maintaining the site or coaching;  empowering them to get the most out of a digital strategy and business.

Helen works for you – the client – to ensure you have the product/service you are expecting, whilst managing how that can happen. Whether this is a build or maintenance it is no material difference.

  • Web Mastery
  • Digital Coaching
  • Development: Websites and beyond
  • Customer Happiness

Let's get creative together. Contact us to find out how we can help.

graphitEdge abn: 46 607 057 723
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